866-764-TECH(8324) · Subscribe to Application Solution Providers, Inc.News FeedSubscribe to Application Solution Providers, Inc.Comments

Great news for all you planners out there. The session catalog for Citrix Synergy in San Francisco May 25-27 is now available! Why the excitement? This means that you can peruse the session line up and determine which sessions about virtualization, networking and cloud technologies you MUST attend this year to maximize your learning opportunities. There are lots of great sessions to choose from – with more technical sessions, best practices and hands-on learning labs than ever before. And if you don’t see what you need, be sure to let us know and we’ll see if we can still add it to the agenda.

I encourage you to sign up early for the event.  I’m not trying to be alarmist, but remember that Synergy in San Francisco last year was standing room only and the Berlin event last Fall was literally sold out. That said, we’ve learned from past experience, as well as from your feedback, and we have enhanced the event structure and content in several ways.

First, we’ve enlarged the keynote room, such that every Synergy attendee will have unfettered access to Citrix CEO Mark Templeton’s opening session and all of the other main-stage activities. We’ve also doubled the number of Geek Speak Live! sessions, since these unscripted discussions and rapid-fire debates among technical experts, analysts and influencers are always incredibly popular with Synergy attendees. And we’re investing more time and energy in the Citrix CTO session, which has grown into one of the most buzz-generating activities of the entire event.

But wait there’s more! Based on your feedback, we are putting special emphasis on hands-on learning and technical best practices at Synergy San Francisco. This year we’ll offer more “how to” and “how we did it” sessions featuring customers, tech alliance partners, Citrix Technology Professionals (CTPs) and industry analysts. They will share their experiences implementing desktop virtualization and cloud solutions in order to help you be successful with your strategic deployments.

We’ve dramatically increased the number of breakout sessions, and you can search for categories to build the best agenda for you, including:  What’s New, Best Practices, Hot Topics and Key Technologies. Just to give you a taste of your options, specific titles include:

  • XenDesktop.next: the future of on-demand desktops and apps
  • Scaling XenDesktop for the enterprise
  • Best practices for using FlexCast to drive desktop transformation
  • Building multi-hypervisor, multi-workload enterprise clouds with Citrix OpenCloud
  • What’s new in NetScaler MPX and VPX
  • Say “yes” to BYO and employee-owned tablets, computers and smartphones in the workplace

There truly is something for everyone at Citrix Synergy, regardless of where you are on the technology learning or adoption curve. Whether you’re setting a virtualization strategy and vision for your company, gathering technical content, or looking to rub elbows with the industry’s best and brightest, now’s the time to make your plans for Citrix Synergy in San Francisco.

So what are you waiting for? Check out the Synergy catalog and start building your plan to attend the sessions that will give you exactly what you need to reap the benefits of virtual computing.

Together in San Francisco, we will be inspired, learn and network!

On a flight to San Francisco, of course!

Over the past few weeks, I’ve been working with our product teams to pull together the most compelling Summit content yet. Over 60 breakout sessions to complement our Keynote presentations will help you transform the way your customers value virtual computing, which means more sales for you!

From technical sessions like design principles for large-scale hosting and cloud infrastructure to sales sessions on how to drive greater account penetration through the explosion in mobile devices, we’ve got sessions to give you something new and valuable to talk about with your customers.

If you want to learn how to position and sell Citrix OpenCloud to enterprises, accelerate PoC testing and unseat the competition, or get the most from our alliances with Microsoft and Cisco, this is the best investment you can make to be ready to sell new deals when you get home. And, of course, we’ll show you all of the latest enhancements to desktop, application, and server virtualization.

The registration site is open now! Take a minute to sign up and secure your spot. The session catalog will go live soon so you can pick and choose the most valuable sales and technical sessions for your business. Remember the Hands-On Labs and TechEdge sessions too!

I look forward to seeing you in San Francisco. I’ll be at our Partner Transformation Center – next to registration, so stop by and say hi. We’ll show you how to get the most out of your Citrix Partner Network membership.

At Citrix TechEdge Berlin 2010, you’ll get a chance to meet some of Citrix Support’s top engineers. One of these is Karen Sciberras. Karen is a Escalation Engineer based in our Dublin office in Ireland. Check out the video interview below.

You can also view some of the previous interviews with Nicolas Ogor, Lalit Kaushal, George Dunlap and Tomasz Czajka.

Learn more about TechEdge Berlin 2010, www.citrix.com/techedge, and stay tuned for more weekly close-up interviews with the TechEdge presenters.

Leave a comment

Let Karen know any thoughts, questions or feedback you might have for her session.

David
Citrix Support on:
Twitter – @citrixsupport & @citrixreadiness
Facebook
LinkedIn

Security has been blamed as the biggest barrier to cloud adoption. Organizational leaders are walking into IT departments with their brand new iPads and demanding access to the network from these convenient devices. And, the beast known as compliance continues to breathe down our necks.

Whether you’re primarily concerned about the cloud, endpoint protection or data security, one thing is for sure – security is broken. Organizations routinely spend way too much on security measures that mostly serve to frustrate users, while contributing little to the overall security of truly sensitive data. And, legacy security practices such as end-to-end ownership, malware signatures and full physical isolation continue to be challenged by end-user demands, highly evolved attacks and new usage patterns.

All is not doom and gloom though – virtualization presents some innovative ways to respond to these business challenges and transcend security challenges that have plagued computing for decades.

In the CTO Crystal Ball session at Synergy Berlin, I’ll be demonstrating the following security trends and more:

  • Situational Security – protective measures that are fine-tuned to specific data needs and context
  • BAOC (Bring Any Old Computer) – providing realtime device control to take endpoint security concerns out of the equation
  • Flying through the Clouds – architecting true multitenant and mixed-mode data cloud security

Please join me along with Harry Labana, Martin Duursma, and Simon Crosby from the Citrix CTO office as we look into the future at Synergy Berlin!

More info on this demo-filled session and the CTO team’s prognostication can be found at:
http://citrix.g2planet.com/synergyberlin2010/public_session_view.php?agenda_session_id=305

Register now for Synergy Berlin! My session on HDX will teach you how to properly configure XenDesktop for a great user experience with audio, video and graphics.  



Did you get a chance to catch the TechEdge 2010 event at Synergy? If not then you won’t want to miss the TechEdge presentations and videos now available. These sessions can provide you troubleshooting tips & tricks from the support experts.
View the TechEdge presentations and videos

Citrix TechEdge is a free event hosted by top Citrix Technical Support engineers at Citrix Summit and Synergy, where you gain in-depth knowledge on the latest troubleshooting tools, methodologies and fixes for your Citrix Application Delivery Infrastructure. TechEdge 2010 was held on Tuesday, May 11th at the Moscone West Convention Center, San Francisco, California.

Learn More about TechEdge


 
Would you like to check out a replay of the popular Geek Speak Virtual webcast and live Q&A from May 27 called, “How I learned to stop worrying and love the client hypervisor?” I would highly recommend it and here’s your chance… it’s now available on-demand!

Watch It Now!

To recap, this is a 50-min videocast of the Geek Speak Live! session from Citrix Synergy where a panel of technical experts from Burton Group, brianmadden.com, Citrix, MokaFive and VMware discuss the current and future outlook on client hypervisors, including:

  • What’s their impact on IT and users today?
  • Should organizations always consider client hypervisors as part of their decision to “go virtual?”
  • What are the benefits of some of the leading client hypervisor solutions on the market?
  • And, last but not least, these experts will explore the big question on many of our minds: Do client hypervisors represent the future of computing?

This video archive also includes an audio recording of the 40-minute audience-driven Q&A with the speakers!



The panel of experts:

  • Simon Bramfitt, Analyst, Burton Group
  • Gabe Knuth, Industry Analyst, brianmadden.com
  • Ian Pratt, VP Advanced Products, Citrix
  • John Whaley, Founder & Chief Technology Officer, MokaFive
  • Kurt Roemer, Chief Security Strategist, Citrix
  • Robert Baesman, Senior Product Manager, VMware
  • Simon Crosby, Chief Technology Officer, Citrix



We held a random drawing for those who attended the virtual event on May 27th, and the lucky winner of the ThinkGeek gift certificate is Dante Rufa from NYC. Thanks for listening in, Dante, and congrats!



Laura Whalen
Citrix Systems, Inc.
Follow me on Twitter

Wow! It’s been a week and a half since Synergy ended in San Francisco, and I’ve finally had time to reflect on  the many amazing experiences I had at the event. I thought I’d share some of my favorite memories and moments, and I encourage you to do the same with your friends and colleagues.

First, on day one, when I saw the throng of people entering the keynote hall, I was overwhelmed – in a very good way. The energy, the excitement, the sheer number of people. It was a tremendous feeling to be surrounded by so many business professionals who are looking to innovate and take their companies to the next level. It made me proud to be part of a company that is truly making a difference for IT.

And the caliber of partners joining us on stage and on the exhibit floor was phenomenal: Dell, HP, IBM, Intel, McAfee, Microsoft, Wyse. That they chose Synergy as a platform to make some pretty important announcements is a testament to growing status of Synergy as a premier industry event.

Another highlight was when we realized the huge volume of Citrix XenClient downloads – within 48 hours of our announcement! It shows that IT folks are excited to get their hands on XenClient, and finally deliver a fully virtualized environment to their on-the-go users with their personal desktops AND all the apps they need to do their work, whenever and wherever they want.

We call this ability to move your work to a more optimal place “workshifting.” It’s a simple yet powerful idea. And with more people using more devices for both business and personal reasons, it only makes sense to empower users to work from anywhere at any time. I overheard someone at Synergy say, “Does everyone in San Francisco have an iPad?” If not an iPad, most of the Synergy attendees had an iPhone, or a Blackberry, or an Android mobile device, in addition to their laptops and netbooks. It’s clear Citrix users are early adopters of workshifting and there’s no going back.

Fortunately, there’s much more to come! All the things that made Synergy in San Francisco so fantastic will be available at Synergy Berlin in October. That means the hands-on Learning Labs, the Expo Hall and Geek Speak Live – plus new content, exciting announcements and updated breakout sessions. We’ll also continue to use social media to maximize your conference experience. With our Synergy Mobile Network, you can use your smartphone of choice to access your schedule, get session updates, set reminders, participate in surveys and much more. Look for new and different ways to enhance your Synergy experience in Berlin.

I’d love to hear some of your favorite Synergy moments and any ideas you have for keeping the energy and the connection going between events.  Please share them by adding comments below!


 
Title: How I learned to stop worrying and love the client hypervisor
Date: Thursday, May 27, 2010
Time: 1:00-2:30pm ET / 10-11:30am PT




Save Your Seat!




Don’t miss this videocast of the Geek Speak Live! event from Citrix Synergy where a panel of technical experts from Burton Group, brianmadden.com, Citrix, MokaFive and VMware discuss the current and future outlook on client hypervisors, including:

  • What’s their impact on IT and users today?
  • Should organizations always consider client hypervisors as part of their decision to “go virtual?”
  • What are the benefits of some of the leading client hypervisor solutions on the market?
  • And, last but not least, these experts will explore the big question on many of our minds: Do client hypervisors represent the future of computing?



4 of the MANY reasons to attend:

  • Live Q&A with leading Client Hypervisor vendors and analysts
  • Unbiased, unfiltered, and UNPRECEDENTED technical discussion!
  • Live online chat with fellow attendees
  • Chance to win a $25 ThinkGeek gift certificate



7 more reasons to attend… the speakers!   

  • Simon Bramfitt, Analyst, Burton Group
  • Gabe Knuth, Industry Analyst, brianmadden.com
  • Ian Pratt, VP Advanced Products, Citrix
  • John Whaley, Founder & Chief Technology Officer, MokaFive
  • Kurt Roemer, Chief Security Strategist, Citrix
  • Robert Baesman, Senior Product Manager, VMware
  • Simon Crosby, Chief Technology Officer, Citrix



We look forward to seeing you online!  Register Now



Laura Whalen
Citrix Systems, Inc.

The Feed the Synergy Buzz Contest was a chance to win one of the hottest devices on the market just by blogging, tweeting, or posting photos or videos of your Synergy experience while you were in San Francisco at the event. This contest took place from May 12-14 and, to enter, contestants simply tagged their social media content with #CitrixSynergy.

We kept an eye out for quality over quanity and winners have been chosen at random from the pool of active social networkers, with one Apple iPad and 10 iTunes gift cards awarded.

And the winners are…



Grand Prize, Apple iPad

  • TwistyRoadsCrvr



iTunes Gift Cards

  • balajisiva
  • dustin_fennell
  • ekhnaser
  • ervik
  • JasonConger
  • joeshonk
  • michael_keen
  • rwhiteley0
  • shawnbass
  • mikegcoleman



Thanks to everyone who participated and congratulations to our social networking stars! If you are a winner, please reply to socialmedia@citrix.com with subject “Feed the Buzz Contest” to claim your prize. Prizes will be shipped.



Laura Whalen
Citrix Systems, Inc.