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Recruiting ‘Trends’ Are Not Trends At All: Beware of Impractical Advice, and Remember Effective Metrics

I keep seeing articles about the “hottest trends in recruiting” that are, in reality, of little value to the recruiting community.

These articles list “new” recruiting concepts and ideas, but there’s a hitch: most of the “trends” listed have been talked about for years. What’s more, the kinds of ideas that are named must actually be paired with traditional practices and are not enough to effectively drive results on their own. This kind of misinformation can be dangerous for recruiters, particularly those who are just starting out and looking for guidance.

Let me explain a couple of the “trends” mentioned in these types of articles that are most bothersome to me and make note on why they aren’t really trends or, if they are, how to take advantage of them. (more…)

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