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Best Links: Social Media, Planned Giving, and Recession Tips

  • Buddy, can you spare a dime? So far the recession has not much improved for nonprofits. Philantopic discusses the outlook for this year and provides some excellent tips for where best to put your resources while we wait for the upturn.

  • If not now, when? Tony Martignetti, in an article at GuideStar, says Make 2010 the Year You Start Planned Giving. Martignetti outlines how to do it and where to find prospects. This is the first of three articles on the topic, so you’ll want to stay tuned.

  • Haiti Is a Marketing Lesson. Dan Palotta, in his blog at the Harvard Business Review, uses the example of Haiti and the outpouring of help to further the argument that nonprofits should market/advertise and not be punished for doing so.

  • Going, going, gone! Sherry Truhlar, a charity auction specialist, guest posts at StepByStep Fundraising with some great tips about how to use social media to leverage your auction. I would not have thought of these.

  • Social Media for the Trainer. Maddie Grant, of SocialFish, attended Beth Kanter’s recent webinar on how to incorporate social media into your training sessions. Maddie guides us to the best links to learn these techniques, from blog posts to resources, to the webinar notes.

  • What’s in, what’s out, who’s doing what? This Fast Company article sorts the most recent numbers from a Pew survey about who’s doing what online. Hint: the younger set is not blogging and tweeting.

  • Just in case you need more reasons to start a blog. Nonprofit Tech 2.0 has five more reasons for a nonprofit to blog and how that blog fits into a well-rounded social media strategy. Keywords here are traffic and content.

Photo by Getty Images

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Best Links: Social Media, Planned Giving, and Recession Tips originally appeared on About.com Nonprofit Charitable Orgs on Friday, February 5th, 2010 at 13:48:49.

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