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Dreamforce ’11: Head in the Clouds, Feet on the Ground


Salesforce.com kicked off its 9th Dreamforce conference with a slew of new features, services and products, as well as an offering that represents a surprising shift for the cloud-evangelizing company: the ability to store data on premises for security-conscious companies. Although lost somewhat amid the higher sex-appeal social and Chatter-related changes, this latter development is definitely the most interesting for the company, given its history, said Nucleus Research Vice President Rebecca Wettemann.

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